
NowThis Earth is a new channel that focuses on comprehensive coverage of human impact on our planet and how to respond
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“Saving our planet is now a communications challenge. We know what to do, we just need the will” Sir David Attenborough
Earth HQ is the media arm of Global Common Alliance, a coalition of scientific, philanthropic and conservation organizations along with business networks working to protect the global commons. We are working to build public support for planetary stewardship and transformation of our global economy to operate within safe planetary boundaries.
Earth HQ and NowThis, the no.1 most-watched mobile news brand globally announced the launch of a major editorial endeavor, NowThis Earth. The new channel focuses on comprehensive coverage of human impact on our planet, and how to respond.
In 8 weeks, NowThis Earth has reached over 40M people with over 200 stories focused on solving the planetary emergency.
NowThis Earth offers a rare game-changing opportunity to raise awareness and drive action with a daily persistent narrative of ‘solutions journalism’ directed to a massive, engaged and essential public audience. Linking bespoke journalists and experts with the most skilled producers using the latest media technology to drive global reach with accomplished, existing media partners. Our digital news team is reporting daily (50+ stories a month) across all social media channels to drive the narrative for Global Commons Alliance.
Youth Audience Of NowThis: NowThis reaches 70% of U.S. millennials (age 24 to 39) and averages approximately 2 billion video views on a monthly basis. Additionally, approximately 40% of NowThis’ audience is International, with large concentrations in China and India through NowThis Mandarin & NowThis India, as well as in Spanish speaking markets through NowThis Español
Earth HQ Media Partners
Audience Metrics For NowThis Earth After 8 weeks
7 million+
followers
240
stories so far
50 million
people reached

For submission of story ideas for NowThis Earth, please contact Christine Southam: [email protected]
For Funders interested in supporting Earth HQ’s public outreach effort, please contact David Prieto: [email protected]
Connecting Human Health, COVID and Planetary Health
Watch the latest videos from NowThis Earth on health, the global pandemic and the planet
Global Commons and Science Explainers
Watch the latest videos from NowThis Earth on our global commons.
Encouraging Individual and Public Action
How can individuals take steps to protect nature and our global commons? Watch the latest videos from NowThis Earth to find out.
Diverse Voices
See how people and communities from across the globe are fighting to protect our global commons
Protecting and Restoring Earth's Biodiversity
Our latest videos explore the impact humans are having on the planet’s biodiversity.
Actions By Companies
See what role companies are playing.